TaDa
AB InBev's first global direct-to-consumer digital platform with presence in Latin America and South Africa. The world's largest brewing company and the leader in beer manufacturing launched a delivery service offering cold drinks at competitive prices to consumers.
Challenges
What we came in to solve
TaDa faced a critical challenge in scaling rapidly and effectively. The company needed to continuously introduce new features to its digital ecosystem—website, mobile app, and CMS—to meet the evolving demands of its consumers.
This required an immediate expansion of their development team who could seamlessly integrate into the existing setup and adapt quickly.
Additionally, new team members needed to be proficient across various platforms to ensure a consistent user experience, while maintaining security standards and ensuring data synchronization across all systems.
Solution
How we built it
FlyDevs became TaDa's trusted engineering partner — shipping 12 features end-to-end across 7+ years, from the core mobile app to the CMS infrastructure that powers their content operations.
- Mobile app
user-friendly iOS and Android app with location services, order tracking, and personalization
- CMS infrastructure
robust content management system enabling TaDa's marketing team to operate independently
- Order management
full order lifecycle from cart to delivery confirmation, including promotions and discount logic
- Analytics
advanced tools monitoring user behavior, conversion funnels, and delivery performance
- Push notifications, geo-location, social sharing
engagement features shipped iteratively across the partnership
Result
What we delivered
Seven years of consistent delivery for one of the world's largest consumer brands. TaDa won Best Mobile App in Argentina — and FlyDevs is still shipping.
7+ years. 12 features end-to-end. Best Mobile App — eCommerce Awards Argentina.
Client ReviewWhenever something's wrong or there's a bug, they attend to it immediately. FlyDevs has successfully delivered a new and improved site that aligns with the client's requirements. The team adheres to deadlines and quickly resolves issues and bugs. Moreover, their openness to new ideas and flexibility makes them easy to work with.
Carolina Ham
DTC Leader of TaDa - AB-InBev · View on Clutch
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